Convention and Visitors Bureaus – 2020 U.S. Market Research Report


December 2019

Over the past 3 years, the Convention and Visitors Bureaus industry in the U.S. has averaged annual growth of 4% to reach $2.5 billion in revenue. The 2020 Convention and Visitors Bureaus Market Research Report is an in-depth overview of the U.S. industry. The report contains over 100 industry data sets and forecasts covering 2011-2024.

The Convention and Visitors Bureaus industry includes companies primarily engaged in marketing and promoting communities and facilities to businesses and leisure travelers through a range of activities, such as assisting organizations in locating meeting and convention sites; providing travel information on area attractions, lodging accommodations, restaurants; providing maps; and organizing group tours of local historical, recreational, and cultural attractions. The industry includes 960 companies with 1,040 locations.



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Key Questions Answered in this Report


What is the market size of the Convention and Visitors Bureaus industry?
This report covers the historical market size of the industry (2011-2019), and forecasts for 2020 and the next 5 years. Market size includes the total revenues of public and private companies.

What is the outlook for the Convention and Visitors Bureaus industry?
This report has over a dozen market forecasts (2020 and the next 5 years) on the industry, including total sales, number of companies, inflation, operating expense, and others.

What industry analysis / data exists for the Convention and Visitors Bureaus industry?
This report covers over 100+ data sets on the Convention and Visitors Bureaus industry. Take a look at the table of contents below to see the breadth of analysis and data on the industry.

How many companies are in the Convention and Visitors Bureaus industry?
This report analyzes the historical and forecasted number of companies, locations, and employees in the industry, and breaks them down by company size over time.

What are the financial metrics for the industry?
This report covers many financial metrics for the industry including profitability, growth, opex / revenue, return on sales, asset turnover, liability ratios, and net worth ratios.

What are the most important benchmarks for the Convention and Visitors Bureaus industry?
Some of the most important benchmarks for the industry include sales growth, productivity (revenue per employee), operating expense breakdown, span of control, organizational make-up. All of which you’ll find in this industry report.



Select Convention and Visitors Bureaus Research & Analyses


Industry Sales Growth

Operating Expense Detail

Statistics by U.S. State

 Workforce Breakdown

BCG Matrix

Stats by Size of Company

Top Jobs % & Pay

Product Line Analysis

Employee Productivity

Financial Ratios

Profitability

Sales & Marketing Costs

Operations Costs

IT Costs

Cost of Benefits


Table of Contents


Below is the table of contents for the Convention and Visitors Bureaus Market Research Report

Page 1-2 – Report Overview

Page 3 – Industry Overview
– Methodology
– Industry Definition & Examples

Page 4 – Industry Snapshot – Revenue & Growth

Page 5 – Industry Snapshot – Costs & Profitability

Section One
REVENUE & GROWTH BENCHMARKS

Page 7 – Industry Growth Details
– Industry Revenues
– Companies
– Locations
– 2011-2019 Historical Figures
– Forecasts for 2020 and the Next 5 Years

Page 8 – Growth Benchmarks
– Revenues per Company
– Revenues per Location
– Locations per Company
– 2011-2019 Historical Figures
– Forecasts for 2020 and the Next 5 Years

Page 9 – Breakdown of Product Lines
– Percentage of Revenue from Product Lines

Page 10 – Services Subsector Growth
– Sales and 5 Year CAGR

Page 11 – Income vs. Revenue Growth Matrix
– Service Subsectors vs. Industry

Page 12 – Sales per Capita by State
– Sales per Capita and State Rankings

Page 13 – Sales as a Percent of Income by State
– Sales as a % of Income and State Rankings

Page 14 – Sales per Location by State
– Sales per Location and State Rankings

Page 15 – Pricing & Inflation
– Annual Inflation – Indexed to 2006
– 2011-2019 Historical Figures
– Forecasts for 2020 and the Next 5 Years
– Monthly Inflation Figures for the Past 4 Years

Page 16 – Consolidation Analysis
– Number of Companies by Size of Company
– Number of Locations by Size of Company
– Locations per Company by Size of Company
– 2012 versus 2019

Page 17 – Employment by Company Size
– Number of Employees by Company Size
– Employees per Company by Size of Company
– Employees per Location by Size of Company
– 2012 versus 2019

Page 18 – Services Subsector Consolidation Analysis
– Number of Companies
– Number of Locations
– 5-Year CAGR

Page 19 – Services Subsector Consolidation Analysis
– Locations per Company
– Employees per Company
– 5-Year CAGR

Section Two
COST, CAPITAL & PROFIT BENCHMARKS

Page 21 – Profitability & Financial Ratio Analysis
– Percent of Companies that are Profitable
– Average Net Income as a Percent of Revenue
– Financial Ratios – 10 ratios, such as Total Asset
Turnover, Assets to Liabilities, Return on
Net Worth, Solvency Ratio

Page 22 – Operating Expenses
– Industry Operating Expenses
– Industry Revenue vs. Operating Expense Growth
– Operating Expense as a Percent of Revenue
– 2011-2019 Historical Figures
– Forecasts for 2020 and the Next 5 Years

Page 23 – Operating Expenses by Company & Location
– Operating Expenses per Company
– Operating Expenses per Location
– Revenue vs. Expenses Growth per Location
– 2011-2019 Historical Figures
– Forecasts for 2020 and the Next 5 Years

Page 24 – Operating Expense Detail
– Employee Expenses
– Property Expenses
– Equipment Expenses
– IT Expenses
– Inventory Handling & Supplies Expenses
– Miscellaneous Expenses

Page 25 – Productivity & Industry Employment
– Revenue per Employee
– Total Industry Employees
– Employees per Company
– 2011-2019 Historical Figures
– Forecasts for 2020 and the Next 5 Years

Page 26 – Employee Productivity by State
– Revenue per Employee and State Rankings

Page 27 – Industry Payroll
– Payroll per Employee
– Payroll per Company
– Payroll per Location
– 2011-2019 Historical Figures
– Forecasts for 2020 and the Next 5 Years

Page 28 – Payroll by Size of Company
– Payroll per Company
– Payroll per Location
– Payroll per Employee
– 2012 versus 2019

Page 29 – Payroll per Employee by State
– Payroll per Employee and State Rankings

Page 30 – Job Categorization Benchmarks
– Management & Finance
– Sales & Marketing
– Technology, Engineering, Science
– Service, Support & Training
– Operations
– Percent of Industry Employees

Page 31 – Job Categorization Pay Ranges
– Management & Finance
– Sales, Service & Marketing
– Operations
– Pay Bands – Bottom 10% & 25%, Mean, Top 25% & 10%

Page 32 – Top 20 Jobs Breakdown
– Percent of Total Employees

Page 33 – Top 20 Jobs Pay
– Pay Bands – Bottom 10% & 25%, Mean, Top 25% & 10%

Page 34 – Total Employment by State
– Number of Employees and State Rankings

Page 35 – Population to Every Employee by State
– Number of Residents to Industry Employee
– State Rankings

Page 36 – Overview of Kentley Insights


Industry Scope & Services


Convention and visitors bureaus
Convention bureaus
Tourism bureaus
Tourist information bureaus
Visitors bureaus

Product Lines Analyzed


Convention planning and assistance services
Visitor information and sightseeing tour services
Convention support services
All other receipts
Commissions and fees for reservation and travel services
Other travel related services
Assembling, organizing, and reserving customized group tour packages
Arranging, assembling, and marketing pre-packaged tours
Arranging, assembling, and marketing pre-packaged tours
Automobile club services

Industry Jobs Analyzed


Travel Agents
Customer Service Representatives
First-Line Supervisors of Sales Workers
General and Operations Managers
Bookkeeping, Accounting, and Auditing Clerks
Secretaries and Administrative Assistants
Reservation and Transportation Ticket Agents and Travel Clerks
Office Clerks, General
Software Developers and Programmers
Miscellaneous Sales Representatives, Services
Marketing and Sales Managers
First-Line Supervisors of Office and Administrative Support Workers
Market Research Analysts and Marketing Specialists
Accountants and Auditors
Computer and Information Systems Managers
Receptionists and Information Clerks
Database and Systems Administrators and Network Architects
Computer Support Specialists
Miscellaneous Business Operations Specialists
Financial Managers

Report & Industry Details


NAICS Code: 561591

Number of Pages: 36

Format: PDF

Price: $295

Support Contact: [email protected] or 1-800-613-3611

About the Convention and Visitors Bureaus Report


The 36-page Convention and Visitors Bureaus Market Research Report was created by Kentley Insights analysts leveraging comprehensive surveys filled out by companies in the industry. The analysts created the industry statistics and forecasts based on a combination of historical trends, industry dynamics, econometrics, and macro trends. Professionals utilize this report for market evaluation, sizing, growth estimates, performance benchmarking, understanding market dynamics, due diligence, forecasting, gap analysis, cost management, and strategic planning.

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