Directory and Mailing List Publishers – 2023 U.S. Market Research Report

Published: December 2022
Updated Recession Statistics & Forecasts

This 37-page industry market research report is an in-depth analysis of Directory and Mailing List Publishers in the United States. The report utilizes the most extensive set of business surveys as the foundation for over 100 market research data sets with extensive historical data (2014-2022), statistics, trend analysis, and forecasts for 2023 & the next 5 years.

This industry market research report is utilized by professionals to conduct market analysis, industry research, strategic planning, benchmarking, forecasting, valuations, cost analysis, and other analysis. The report includes market size, growth, sales & cost trends, industry dynamics, operating cost details, profitability, productivity, financial ratios, balance sheet metrics, statistics by state, workforce management, product line breakdown, inflation, payroll, and much more.

Directory Mailing List Publishers Industry Market Research Report


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Report Format


The 2023 Directory and Mailing List Publishers Market Research Report is 37 pages with extensive data, trends, forecasts, bencmarks, analysis, and charts on the industry. Below are select page images from the report and scroll further down for the table of contents.

Directory Mailing List Publishers Revenue

Directory Mailing List Publishers OPEX Expenses

Directory Mailing List Publishers Profit

Directory Mailing List Publishers BCG Matrix

Directory Mailing List Publishers State Sales

Directory Mailing List Publishers Benchmarks


Industry Definition


This industry includes companies primarily engaged in publishing directories, mailing lists, and collections or compilations of fact. The products are typically protected in their selection, arrangement and/or presentation. Examples are lists of mailing addresses, telephone directories, directories of businesses, collections or compilations of proprietary drugs or legal case results, compilations of public records, etc. These companies may publish directories and mailing lists in print or electronic form.

Select Report Statistics


Below are a few of the statistics in the 100+ data sets of the report:

MARKET SIZE
In 2022, industry sales were $8.8 billion
Download now for 2014-2022 market size and forecasts for 2023 and the next 5 years

MARKET GROWTH
Over the past 5 years, the annual growth rate was -2.1%
Download the report for more historical, annual and forecasted growth rates

NUMBER OF COMPANIES
There are 602 companies in the industry
The report has 2014-2027 stats on the number of companies and locations

REVENUE PER COMPANY
In 2022, the avg. sales per company was $14.6 million
Download now for historical and forecasted revenue per company

INFLATION & PRICING
2021 inflation was 2%
The report has historical data for 2014-2022, 4 years of monthly data, and 2023 & 5-year forecast

FINANCIAL METRICS
For unprofitable companies, the average net loss is -5.6%
Download now for more profit metrics and financial ratios

EMPLOYEE PRODUCTIVITY
Revenue per Employee is $243,576
Download now for more employee metrics

OPERATING EXPENSE BENCHMARKS
4.8% of expenses is spent on professional and technical services
Download the report for 24 other expense categories

PAYROLL BENCHMARKS
In 2022, payroll per employee was $55,196
The report has extensive pay statistics

ORGANIZATIONAL BENCHMARKS
5.8% of employees in management positions
Download for 13 other job category metrics

JOB PAY RANGES
The avg. hourly pay for business & financial ops jobs is $37.85
The report has pay ranges scales (10%, 25%, avg., 75%, 90%) across 14 job categories


Instantly download the 2023 Directory and Mailing List Publishers U.S. Market Research Report to access over 100 data sets on the industry.


Table of Contents


Below is the table of contents for the 2023 Directory and Mailing List Publishers Market Research Report.

1-2 – Report Overview & Table of Contents

3 – Industry Overview
– Methodology
– Industry Definition & Examples

4 – Industry Snapshot – Revenue & Growth

5 – Industry Snapshot – Costs & Profitability

Section One
REVENUE & GROWTH BENCHMARKS

Page 7 – Industry Growth Details
– Industry Revenues
– Companies
– Locations
– 2014-2022 Historical Figures
– Forecasts for 2023 and the Next 5 Years

Page 8 – Growth Benchmarks
– Revenues per Company
– Revenues per Location
– Locations per Company
– 2014-2022 Historical Figures
– Forecasts for 2023 and the Next 5 Years

Page 9 – Breakdown of Product Lines
– Percentage of Revenue from Product Lines

Page 10 – Services Subsector Growth
– Sales and 5-Year CAGR

Page 11 – Income vs. Revenue Growth Matrix
– Service Subsectors vs. Industry

Page 12 – Sales per Capita by State
– Sales per Capita and State Rankings

Page 13 – Sales as a Percent of Income by State
– Sales as a % of Income and State Rankings

Page 14 – Sales per Location by State
– Sales per Location and State Rankings

Page 15 – Pricing & Inflation
– Annual Inflation indexed to 2006
– 2014-2022 Historical Figures
– Forecasts for 2023 and the Next 5 Years
– Monthly Inflation Figures for the Past 4 Years

Page 16 – Consolidation Analysis
– Number of Companies by Size of Company
– Number of Locations by Size of Company
– Locations per Company by Size of Company
– 2012 versus 2021

Page 17 – Employment by Company Size
– Number of Employees by Company Size
– Employees per Company by Size of Company
– Employees per Location by Size of Company
– 2012 versus 2021

Page 18 – Services Subsector Consolidation Analysis
– Number of Companies
– Number of Locations
– 5-Year CAGR

Page 19 – Services Subsector Consolidation Analysis
– Locations per Company
– Employees per Company
– 5-Year CAGR

Section Two
COST, CAPITAL & PROFIT BENCHMARKS

Page 21 – Profitability & Financial Ratio Analysis
– Percent of Companies that are Profitable
– Average Net Income as a Percent of Revenue
– Financial Ratios – 10 ratios, such as Total Asset
Turnover, Assets to Liabilities, Return on
Net Worth, Solvency Ratio

Page 22 – Balance Sheet Metrics
– Assets and Liabilities indexed to industry revenue at 100
– Current & Non-Current Assets: Cash, Notes & Accounts Receivable, Allowance for Bad Debts, Inventories, Treasuries & Securities, Other Current Assets, Loans to Shareholders / Mortgage, Other Investments, Depreciable Assets, Accumulated Depreciation, Land, Intangible Assets (Amortizable), Accumulated Amortization, Other Assets
– Short-term, Long-term Liabilities, & Net Worth: Accounts Payable, Mortgages, Notes, Bonds due in less than 1 Yr., Other Current Liabilities, Loans from Shareholders, Mortgages, Notes, Bonds > 1 Yr., Other Liabilities, Capital Stock, Additional Paid-in Capital, Retained Earnings, Cost of Treasury Stock

Page 23 – Operating Expenses
– Industry Operating Expenses
– Industry Revenue vs. Operating Expense Growth
– Operating Expense as a Percent of Revenue
– 2014-2022 Historical Figures
– Forecasts for 2023 and the Next 5 Years

Page 24 – Operating Expenses by Company & Location
– Operating Expenses per Company
– Operating Expenses per Location
– Revenue vs. Expenses Growth per Location
– 2014-2022 Historical Figures
– Forecasts for 2023 and the Next 5 Years

Page 25 – Operating Expense Detail
– Employee Expenses: Annual Payroll, Health Insurance, Defined Benefit Pension Plans, Defined Contribution Plans, Other Fringe Benefits, Contract Labor Costs, Incl. Temporary Help
– Property Expenses: Lease and Rent for Buildings, Offices, Stores, Repairs and Maintenance to Buildings, Purchased Electricity, Purchased Fuels (except motor fuels), Water, Sewer, Refuse, Other Utility Payments
– Equipment Expenses: Expensed Equipment: Lease and Rent for Machinery and Equip., Repairs, Maint. to Machinery and Equip., Depreciation and Amortization Charges, Other Materials, Parts, and Supplies
– IT Expenses: Data Processing & Other Computer Services: Communication Services: Expensed Purchases of Software
– Miscellaneous Expenses: Advertising and Promotional Services, Professional and Technical Services, Taxes and License Fees

Page 26 – Productivity & Industry Employment
– Revenue per Employee
– Total Industry Employees
– Employees per Company
– 2014-2022 Historical Figures
– Forecasts for 2023 and the Next 5 Years

Page 27 – Employee Productivity by State
– Revenue per Employee and State Rankings

Page 28 – Industry Payroll
– Payroll per Employee
– Payroll per Company
– Payroll per Location
– 2014-2022 Historical Figures
– Forecasts for 2023 and the Next 5 Years

Page 29 – Payroll by Size of Company
– Payroll per Company
– Payroll per Location
– Payroll per Employee
– 2012 versus 2021

Page 30 – Payroll per Employee by State
– Payroll per Employee and State Rankings

Page 31 – Job Categorization Benchmarks
– Management & Finance
– Sales & Marketing
– Technology, Engineering, Science
– Service, Support & Training
– Operations
– Percent of Industry Employees

Page 32 – Job Categorization Pay Ranges
– Management & Finance
– Sales, Service & Marketing
– Operations
– Pay Bands – Bottom 10% & 25%, Mean, Top 25% & 10%

Page 33 – Top 20 Jobs Breakdown
– Percent of Total Employees

Page 34 – Top 20 Jobs Pay
– Pay Bands – Bottom 10% & 25%, Mean, Top 25% & 10%

Page 35 – Total Employment by State
– Number of Employees and State Rankings

Page 36 – Population per Employee by State
– Number of Residents to Industry Employee
– State Rankings

Page 37 – Overview of Kentley Insights


Data & Methodology


For this report, the core data is sourced from comprehensive business and economic surveys filled out by companies in the Directory and Mailing List Publishers industry. Our analysts create the forecasts utilizing an econometric model based on historical trends, industry dynamics, and macroeconomic statisitics and forecasts.

Product Lines Analyzed


Advertising space in printed publications
Directories
Databases and other collections of information
Licensing of rights to use intellectual property protected by copyright, excluding audiovisual works and musical compositions and recordings
Internet advertising
Quick printing

Industry Jobs Analyzed


Writers and Editors
News Analysts, Reporters and Journalists
Advertising Sales Agents
Printing Workers
Laborers and Material Movers
Designers
Mail Clerks and Mail Machine Operators, Except Postal Service
Driver/Sales Workers and Truck Drivers
Office Clerks, General
Customer Service Representatives
General and Operations Managers
Bookkeeping, Accounting, and Auditing Clerks
Software and Web Developers, Programmers, and Testers
Secretaries and Administrative Assistants
First-Line Supervisors of Office and Administrative Support Workers
Photographers
Market Research Analysts and Marketing Specialists
Marketing and Sales Managers
First-Line Supervisors of Production and Operating Workers
First-Line Supervisors of Sales Workers

Key Questions Answered in this Report


What is the historical and forecasted market size of the Directory and Mailing List Publishers industry?
This report covers the historical market size of the industry (2014-2022), and forecasts for 2023 and the next 5 years. Market size includes the total revenues of public and private companies.

What is the outlook for the industry?
This report has over a dozen market forecasts (2023 and the next 5 years) on the industry, including total sales, number of companies, inflation, operating expense, and others.

What industry analysis/data exists for the industry?
This report covers over 100+ data sets on the Directory and Mailing List Publishers industry. Take a look at the table of contents below to see the breadth of analysis and data on the industry.

What is the composition of the Directory and Mailing List Publishers industry?
This report analyzes the historical and forecasted number of companies, locations, employees, and payroll in the industry, and breaks them down by company size over time.

What are the financial metrics for the industry?
This report covers many financial metrics for the industry including profitability, balance sheet liabilities, assets, and equity, growth, opex / revenue, return on sales, asset turnover, liability ratios, and net worth ratios.

What are the most important benchmarks for the industry?
Some of the most important benchmarks for the industry include sales growth, productivity, operating expense breakdown, span of control, and organizational composition. This report includes all of them and many more.



Download a Sample Report


Below is a free sample report download. Click on the image to download. The 2023 Directory and Mailing List Publishers Market Research Report will have the same format and data sets.

2023 Kentley Insights Report Services Sample

Report & Industry Details


NAICS Code: 511140

Number of Pages: 37

Format: PDF

Price: $295

Support Contact: email us at support@kentleyinsights.com or call us at 1-800-613-3611

About Kentley Insights


Kentley Insights is the leader in data-rich market research with coverage of over 1200 industries and 2000 product lines. All of the top consulting firms, banks, private equity firms, and many of the Fortune 1000 depend on Kentley Insights for their in-depth industry analytics, data, and forecasts.

Kentley Insights provides professionals around the globe with comprehensive, timely, and data-driven market research reports. Our analysts know what professionals are looking for in industry market research, with backgrounds at McKinsey, Morgan Stanley, Oliver Wyman, and other leading companies.

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