August 2023 Global Report
This 45-page market research report details the global market size and growth of the $89.2 billion in revenue generated from marketing research services for 195 countries across North America, Europe, Asia, South America, Africa, Oceania and the Middle East. This market size and growth report covers historical statistics and forecasts for sales, trends, growth rates, and regional share from 2013 through 2022 with econometric forecasts for 2023 and 2027.
Professionals utilize this report for market sizing and evaluation, forecasting, strategic planning, sales & marketing planning, due diligence, valuations, industry research, benchmarking, among other market research analyses.
Below you can find the table of contents, countries covered, report format, methodology, sample, and much more information on this report.
Methodology & Product Market Details
The methodology in developing country, regional and global revenue figures utilizes in-depth survey results from companies selling marketing research services. The survey data is modeled with additional country and regional economic, firmographic, and demographic data. Forecasts are based on proprietary econometric models accounting for industry, regional, and macro trends and dynamics. More details on sources are in the report. All figures are in millions of US dollars.
Marketing research services includes gathering, analyzing, and interpreting information about consumers, market niches, and the effectiveness of marketing programs for goods and services.
– specifying the information required to address the issues.
– identifying existing secondary sources or designing the method for primary collection of the information.
– contracting out or implementing primary data collection processes.
– analyzing the primary or secondary information and communicating the findings.
– statistical sampling and survey design services sold separately.
– telephone-based data collection and polling services sold separately
Some of the key sales channels for marketing research services include:
– Marketing research and public opinion polling
– Professional, scientific, and technical services
– Advertising agencies
The 2023 Global Marketing Research Services Market Size & Growth Report covers four global regions (Asia & Oceania, Europe, North & South America, Africa & Middle East), 22 subregions, and 195 countries. Each regional breakdown charts total market size and growth while detailing the historical market size, trends, growth, forecasts, and regional share covering 2013-2022 with forecasts for 2023 and 2027.
Below you can download a full sample report to see the full format and all of the statistical data sets included in the report.
Table of Contents
3 COUNTRIES COVERED
4 METHODOLGY & PRODUCT DETAILS
5 GLOBAL DEMAND & MAJOR REGION BREAKDOWN
6 THE AMERICAS
7 Regional Breakdown
8 North America
9 South America
10 Central America
12 ASIA & OCEANIA
13 Regional Breakdown
14 Eastern Asia
15 Southern Asia
16 Southeast Asia
18 Central Asia
19 Other Oceania
21 Regional Breakdown
22 Western Europe
23 Southern Europe
24 UK & Ireland
25 Eastern Europe
26 Northern Europe
27 Southeastern Europe
28 AFRICA & MIDDLE EAST
29 Regional Breakdown
30 Middle East
31 Northern Africa
32 Western Africa
33 Central Africa
34 Eastern Africa
35 Southern Africa
36 MAJOR REGIONS
37-44 ALL REGIONS & COUNTRIES
45 ABOUT KENTLEY INSIGHTS
Product Code: 7012850000
Category: Advertising, Marketing & Public Relations
Number of Pages: 45
Delivery: Instant download at purchase
Download the Sample ReportClick the image below for a full sample report. The 2023 Global Marketing Research Services Market Size & Growth Report will have the same format and data sets.
Trinidad and Tobago
Antigua and Barbuda
The British Virgin Islands
Turks and Caicos Islands
St Kitts and Nevis
Sint Maarten (Dutch)
Saint Martin (French)
St Vincent & Grenadines
Papua New Guinea
Northern Mariana Islands
Bosnia and Herzegovina
UK & IRELAND
Central African Republic
Sao Tome and Principe
United Arab Emirates
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